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Brand Activations

A Real Track
For A Real Brand Day.

When a brand needs asphalt, speed, and a controlled private environment, Music City Kartplex is a working outdoor motorsports facility, not a themed backdrop. We host product launches, partner days, and production shoots that need karts, timing, and event space in one place.

Why Race It Here

WHY MCK.

1

Private Buyout Control

Take the facility for your window. Control who is on track, what appears on the leaderboard screens, and how the day flows from briefing to awards.

2

Your Logo On The Board

Custom leaderboard branding puts your mark on the live timing screens and big displays. Swag bags, trophies, and photographer coverage are available add-ons.

3

Karts And A Half-Mile Stage

Italian CRG Centurion rentals on a half-mile outdoor circuit give you real motion for cameras and guests. This is not a parking-lot pop-up.

4

Event Space Attached

2,500 sq ft of indoor event space with A/V sits trackside for presentations, hospitality, and talent holding between takes or heats.

How The Day Runs

START TO PODIUM.

1
Site Walk And Brief

We lock the run of show with your producer or brand lead: track windows, guest flow, branding, and any camera positions that need staff coordination.

2
Load-In And Branding

Signage, leaderboard art, hospitality setup, and kart staging happen before guests or talent arrive.

3
On-Track Block

Timed sessions for guests, influencers, or talent. Heats can be competitive or staged for content, depending on the brief.

4
Hospitality And Wrap

Event space for the brand moment, awards, or interviews, then load-out on an agreed schedule.

Every Format

THE RIGHT FORMAT.

Here is every way to run it. We have marked the one we would put on your day, but the call is yours, and our event coordinator will walk you through any of them.

Also Available
The Sprint
$85/ guest weekday
  • ~1.5 hr
  • Practice / Qualifier + 12-Lap Race
  • From 12 guests weekday, 15 weekend
  • $99 per guest on weekends
  • Podium ceremony and posted lap times
We Recommend This
The Grand Prix
$115/ guest weekday
  • ~2 hr
  • Practice + Qualifier + 12-Lap Race
  • From 12 guests weekday, 15 weekend
  • $135 per guest on weekends
  • Podium ceremony and posted lap times
Also Available
Corporate Endurance
$400/ kart
  • 2 hr
  • 30 min strategy + 60 min race · Teams of 4-5
  • From 40 guests
  • Teams share karts, full driver changes
  • Podium ceremony and posted lap times

Most brand days book a private Grand Prix or full buyout so the schedule is yours. Production-only days without guest racing are quoted as private facility use. Tell us the shoot list and guest count.

Get Your Quote →
Make It Bigger

ADD-ONS WORTH IT.

The racing is the core of the day. These are the extras that turn it into an event, all handled by our team.

Custom Trophies

Inquire

1st / 2nd / 3rd, custom for your event

Professional Photographer

Inquire

On-track and portrait shots, full digital download

Unlimited Drink Pack

$15 / guest

Unlimited soft drinks and bottled water for every guest

Brand Activations Questions

Can we film or shoot content at Music City Kartplex?

Yes. Private production days and brand activations are available as facility buyouts. Share your shot list, crew size, and whether you need karts on track so we can staff and schedule correctly.

Can our logo appear on the timing screens?

Yes. Custom leaderboard branding is a standard add-on for group and brand days. Your logo can appear on the live leaderboard and display screens during the event.

Is this only for large companies?

No. We work with agencies, local brands, and partner activations as long as the date and buyout scope fit. Small guest lists still need a private window if you want exclusive track control.

More answers on the full FAQ page.

LET'S BUILD
YOUR DAY.

Share the date window, headcount, and whether you need racing guests, a clean production day, or both. We will quote the buyout and branding package from there.